AppelrathCüpper Cologne - Digital Shop Window

AppelrathCüpper presents the world of sophisticated women's fashion - international collections from strong brands, aligned with current trends and customer needs.

At the flagship store in Cologne, AppelrathCüpper relies on digital media in the shop window. For this, we created a Magic Wall of 5 large 46-inch and 55-inch monitors. The unusual arrangement, alternating between landscape and portrait and with overlaps, draws the attention of passersby.